Bitcoin is gaining popularity with every passing day, and more and more crypto enthusiasts are finding ways to educate the world about the benefits of entering the crypto world. In the recent news, Watford FC, Premier League football team, have decided to put up the Bitcoin logo on the sleeves of their jersey. This initiative is done as the part of an educational drive which is led by Sportsbet.io, a sports betting brand.
Sportsbet.io is the primary sponsor for Watford FC’s shirt, and they announced a deal with the Hornets team in June. Justin Le Brocque, head of marketing at Sportsbet.io explained how they have always had the support of the crypto community and that adding the logo on a major league’s team’s shirt would be a great way to give something back to the community.
The sponsorship this time will be crowdfunded, which will allow any Bitcoin holder to enjoy the same perks which the Watford FC sponsors have. All the contributors will be allowed to bid for public LED space during live matches, get access to exclusive Watford FC merchandise and have access to the Bitcoin box along with 8 other people.
Le Brocque added that the most common problem when it comes to cryptocurrencies is the awareness of their usage along with the myths that come along with them. It is important to educate the public about the advantages and opportunities that the cryptocurrencies bring with them. He aims to spread awareness with this initiative of adding the logo on the shirt and by bringing a significant change in the world of sport sponsorship.
Scott Duxbury, who is the chairman and CEO of Hornets, explained how they were excited about the partnership and all the potential this brings for the club. Putting the logo on a Premier League shirt will, for sure challenge the accepted norms and create a buzz in the cryptocurrency world.
Sportsbet.io announced a three-year-long partnership with Watford FC and became the first-ever company associated with blockchains and cryptocurrencies to be on the front of a Premier League shirt. Sportsbet.io accepts a range of fiat and cryptocurrencies, including Bitcoin for their gaming platform as a form of payment.