Licensed crypto exchange GCOX has announced their partnership with the Spanish football league, LaLiga to develop a range of products exclusively for LaLiga. Along with this, they will also form tours that will be made available to the public to be purchased using cryptocurrencies.
GCOX will be developing an exclusive token for LaLiga named, LaLiga Football Experience Token. Another thing in the product list is football related tours that will be organized by WTS Travel and Tours. The tours may include visits to LaLiga stadiums, ambassador meet-and-greet, as well as tickets for the matches. Along with this, these tours will also include visits to popular tourist destinations and adventures in the country.
CEO of GCOX, Jeffrey Lin also agreed that these tour packages would explore LaLiga related attractions as well as the beautiful destinations of Spain. Travel and footballs are big industries in the world with fans all over the world, and using the blockchain technology to bring these two together and closer to their fans is what this partnership is aiming for.
The travel industry is moving towards the direction of accepting cryptocurrency as a form of payment as it is a straightforward, fast, and safe way of transactions. This partnership complements the fact of how people in Asia are moving towards the sports tourism market and wish to experience beyond game tickets and official apparel.
With the introduction of LaLiga Football Experience Token, the token holders will be able to auction or bid for the tours, hospitality, and services, and involved in the engagements with the players and football clubs.